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Puma To Kit Arsenal, As Wenger Chases Ferguson’s Record
- Updated: January 27, 2014
Premiership leaders, Arsenal have revealed a new multi-million pound kit manufacturing deal with German company Puma as manager Arsene Wenger is set to sign a new contract.
Chief executive Gazidis said at the formal confirmation of the kit deal that the club was excited to partner with Puma, ”a company whose football heritage and record of innovation have a strong affinity with our own. This represents another important step forward in Arsenal’s progression on and off the pitch.”
The agreement shows Puma’s determination to re-establish itself as a core sports brand under new CEO Bjoern Gulden after moving more into lifestyle and fashion.
Puma has also acquired the rights to produce other branded Arsenal merchandise that will be sold to fans around the world.
When asked about the contract status of his manager, Gazidis gave Arsenal fans the news they wanted to hear and said: “Arsene will be extending with us and at the right time we will make that announcement.”
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