Press Release: UBA Verve Cardholders get eCash Rewards

Posted by African Examiner Banking & Finance, Business News, Press Releases Tuesday, September 16th, 2014

United Bank for Africa (UBA) Plc in partnership with Verve International has launched an offer tagged “UBA Verve Rewards” in which Cardholders could win e-cash, free airtime, Nokia mobile phones and up to N35,000 cashback

Cardholders who use their UBA issued Verve cards to initiate a minimum of five POS or VAS (value added service) transactions on the ATM worth N1, 000 or more will stand a chance to win N1,000 airtime.

Cardholders who do transactions worth N2,000 or more on these channels stand a chance to win N3, 000 airtime plus mobile phones.

Value added Services (VAS) on an ATM is when UBA customers use the ATM to pay for transactions like phone bills, cable TV bills or transfer funds from their UBA bank account to another.

Also a minimum of 40 customers, who on a monthly basis, initiate a minimum of five POS transactions or Web transactions valued at a minimum of N10, 000 or more would win N5, 000 top up on their e-Cash account.

A grand reward of monthly cash back of N35,000 for will be won by 10 Cardholders who initiate transactions at any Verve Reward Merchant location valued at a minimum of N2, 000 or more.

The promotion has created excitement among UBA customers with many of them using or reactivating their Verve Cards to stand a chance of winning the attractive prizes on offer.

Speaking on the promotion, Mr. Charles Ifedi, CEO Verve International, expressed his delight in partnering with UBA to reward new and existing Verve cardholders.

“As Nigeria’s leading payment card brand we are always looking for ways to improve our offer and encourage card pick-up and usage so that everyone can benefit from a cashless society” he said.

He also promised that UBA Verve cardholders will benefit from exciting gifts by activating and using their cards across all channels.

“Cardholders can use their Verve cards to make payments securely in-store at POS terminals, online and on mobile, and at ATMs across the country. The reward scheme is primarily to encourage the use of the Verve Debit Card for local or domestic web and POS payments and also VAS (value added service) transactions on the ATM” he explained.

Dr. Yinka Adedeji, Divisional Head, e-Banking assured UBA customers that using UBA Verve Cards is safe and secure.

“UBA Verve Debit Card is protected with best in its class technology for online and offline security. It is fortified with the One Time Password (OTP) advanced security feature for online transactions” he said.

Dr. Adedeji explained that “UBA Verve cardholders can also access a selection of offers and experiences ranging from cash back to instant discounts, vouchers among others through the Verve reward scheme powered by Verve International and supported by various reward partners”

Verve is a home grown African payment card used by millions of Nigerians daily for payment for goods and services.

UBA, with more than seven million retail customers, is a major issuer of payment cards in the country. The bank issues Verve Card, MasterCard, Visa cards. UBA also pioneered the issue of Prepaid Cards in the country, which can be used without a bank account.

UBA’s innovation in the e-banking space recently earned it the distinction of being named “Best Transaction Bank from Africa” by UK based “The Banker Magazine and is also nominated for the Card Innovation Bank of the Year in the forthcoming Nigerian Telecom Awards

The UBA Group is a highly diversified financial services provider, one of the largest financial institutions in Africa, with business offices in New York and Paris and a subsidiary in London. The bank controls significant market share in 19 different African countries.